er tittelen på en strålende posting i forfatteren og journalisten John Scalzis blogg. Scalzi forklarer hvorfor han er overbevist om at forfattere vil kunne leve av sitt virke, selv i en hypotetisk fremtid hvor 99,9 % av alle verk piratkopieres. Typisk sitat: “The book is the container. It’s not destiny. And this is where the schism exists among writers: Those who get these concepts, and those who don’t. Those who don’t are dead meat anyway; let’s thank them for their service to letters and shed a tear as their corpses rot (and not just because of the smell). As for those of us still standing, let me introduce you to what could be your next business model.”